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B2B Marketing Magazine CRM Survey February 2006
"CRM bandwagon starts slowly,
but gathers pace in B2B"
CABC were pleased to sponsor this years CRM survey by B2B
Marketing Magazine. This survey provides a positive
insight into the way companies are viewing their CRM investment. The
survey also highlights the benefits most frequently sighted by companies who
have systems in use.
Download the full survey article PDF |